National Museum of Koreahotple.korea With 6.5 million visitors in 2025 it ranked third among the world's museums, and its MU:DS souvenirs and the dark 'Room of Quiet Contemplation' are all over Korean social feeds.
Photo: Unsplash
효뜨
Often credited with starting the Yongridan-gil boom, this Hanoi-style bistro still has lines years on, and its green street-corner interior is a favorite backdrop for pho photos.
Hieutu opened in 2019 and is widely seen as the restaurant that put Yongridan-gil, the side streets between Sinyongsan and Samgakji, on the map; it also appeared as a location in the action film The Roundup. The name means a devoted son in Vietnamese, and the kitchen calls itself a modern Vietnamese bistro rather than a strict pho shop. Step inside and it feels like a Hanoi street corner: green walls, rattan lamps, small tables packed close and an open kitchen by the door. The beef pho is the easy first order, with a clear, deeply spiced broth and slices of brisket and shank cooked to order. The house fried rice is louder, studded with squid, shrimp and mussels, smoky from the wok and finished with a poached egg you break into it. Fried chicken and crisp cha gio spring rolls are the usual add-ons, and a few larger plates appear only at dinner. Ordering is by QR code at the table, with photos on the menu, and you pay on the way out. It sits in a red-brick building a few minutes from Sinyongsan Station, close to the Yongsan Park entrance.
Shown with Instagram's official embed. Photos belong to the account owner.
Korean hashtags locals use (more posts):
Partner links. We may earn a small commission at no extra cost to you. Affiliate disclosure
National Museum of Koreahotple.korea With 6.5 million visitors in 2025 it ranked third among the world's museums, and its MU:DS souvenirs and the dark 'Room of Quiet Contemplation' are all over Korean social feeds.
IPARK Mall Yongsanhotple.korea Its 'Dopamine Station' floor of character, figure and game shops passed 10 million visitors in its first year, and the Chiikawa store and Pokémon card shop draw opening-time queues.
Around YongsanSAM SAM SAM Yongsanhotple.korea Chef Kim Hoon's run on Netflix's Culinary Class Wars season 2 and his win on the cooking show Street Restaurant Fighter in 2026 put this long-running Yongridan-gil favorite back on everyone's list.