TAMBURINS Hannam Flagship Store

Tamburins is a Korean fragrance and body-care brand launched in 2018 by the same group behind Gentle Monster and the Nudake dessert cafés, and like its sister brands it treats every store as an art installation. The Hannam flagship opened in spring 2024 on Itaewon-ro, the main road between Itaewon and Hangangjin stations, across two floors. When it opened, the space was built around the theme of the traditional writing set: brush, inkstone, paper and ink, with sculptural objects and dark, textured surfaces rather than ordinary shelves. Products sit on plinths like museum pieces, and you can test perfumes, the signature hand creams in their pebble-shaped tubes, egg-shaped lip balms, body washes, candles and room fragrances. Staff hand out scent strips and let you try things at your own pace. Because NONFICTION Hannam is only a few doors away, it is easy to compare two Korean fragrance brands in one short walk.